Purposeful Infusion That Creates an Unforgettable Impact on ESG Practices with Bruce Simpson
September 7, 2022
In this episode of the Doing Sustainability podcast, Gary Baker and Rocket White are joined by Bruce Simpson to discuss purpose and what this means for ESG.
Sustainability is definitely the new normal. A company’s primary responsibility used to be profit, and that focus has become more nuanced in recent times. In a nutshell, we are seeing a surge in corporate purpose in the age of stakeholder capitalism.
With clients all over the world, Bruce has helped dozens of companies incorporate societal responsibilities into their business models and missions that are based on customers, employees, suppliers, regulators, and of course, society’s goals and desires. Keep listening to hear how Bruce unpacks purpose.
To find out more about Baker Brand Communications, visit our:
Learn more about Bruce:
- McKinsey and Company's Website
- Re-Imagining Capitalism book
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Previous guests include Alison Taylor of NYU Stern School of Business, Bruce Simpson of McKinsey & Company, Olga Puntus of JPMorgan Chase & Co., Ted Dhillon of FigBytes Inc, Kurt Harrison of Russell Reynolds Associates, and Jacob Atalla of KB Home.
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